Privacy Policy | Capture

Albatross Digital Golf Ltd, trading as Capture (“we”, “us”, “our”), is committed to protecting your personal data. This policy explains what data we collect, how we use it, and your rights under UK GDPR and the Data Protection Act 2018.

Our registered address is 35A Doynton Street, London, N19 5BX, United Kingdom.

1. Data we collect

We collect data you provide directly:

Name and email address when you request a demo or contact us
Phone number and golf club name when you book a demo
Any information you include in messages to us

We also collect data automatically when you visit our website:

Pages visited, time on site, and referring URLs (via Google Analytics)
Advertising interaction data (via Meta Pixel and LinkedIn Insight Tag) — only with your consent
IP address and browser type for security and analytics purposes
Hashed email address and phone number sent server-side to Meta via the Conversions API when you submit a demo request — used to measure advertising effectiveness

2. How we use your data

To respond to demo requests and enquiries
To contact you about Capture products and updates (where you have consented or have a legitimate interest)
To analyse website usage and improve our service
To run retargeting advertising campaigns (only where cookie consent has been given)

3. Legal basis for processing

We process your data under the following legal bases:

Consent — for marketing emails and advertising cookies
Legitimate interests — to follow up on demo requests and operate our business
Contractual necessity — where you are a customer of Capture

4. Cookies

We use cookies and similar tracking technologies. When you first visit our site, you will be asked to accept or decline non-essential cookies.

Essential cookies — required for the site to function. Cannot be disabled.
Analytics cookies — Google Analytics (GA4), used to understand how visitors use our site
Tag management — Google Tag Manager, used to manage and deploy analytics and advertising scripts
Advertising cookies — Meta Pixel and LinkedIn Insight Tag, used for retargeting advertising

You can change your cookie preferences at any time by clearing your browser cookies and revisiting the site.

5. Third-party services

We share data with the following third parties as part of our service:

Google Analytics — website analytics (Google LLC, USA)
Meta (Facebook) — advertising pixel and Conversions API, used for retargeting and conversion measurement (Meta Platforms, USA). When you submit a demo request, your hashed email and phone number are sent server-side to Meta to match conversions.
LinkedIn — Insight Tag for advertising (LinkedIn Corporation, USA)
Google Tag Manager — tag management (Google LLC, USA)
GoHighLevel — CRM and lead management (HighLevel Inc., USA)
Vercel — website hosting (Vercel Inc., USA)

Where data is transferred outside the UK, we ensure appropriate safeguards are in place including Standard Contractual Clauses.

6. Data retention

We retain your personal data for as long as necessary to provide our services and comply with legal obligations. Demo request data is retained for up to 2 years. You may request deletion at any time.

7. Your rights

Under UK GDPR, you have the right to:

Access the personal data we hold about you
Correct inaccurate data
Request deletion of your data
Object to or restrict processing
Data portability
Withdraw consent at any time

To exercise any of these rights, contact us at james@albatross.digital.

8. Complaints

If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

9. Changes to this policy

We may update this policy from time to time. The date at the top of this page shows when it was last revised. Continued use of our site after changes constitutes acceptance of the updated policy.

10. Contact

For any privacy-related questions, contact us at james@albatross.digital.